You have a fabulous product that you’re ready to put on the shelves, but you don’t know where to start with branding it. When you go ahead and search where to start on branding, you find yourself faced with a bunch of design lingo. You’re told that you need a logo for the savvy product you’ve created, a color palette that compliments the brand’s tone, and you need to decide what packaging will work best for your product. Is it a bag, paper-based packaging, or more high end material like wood, glass or metal? Not to mention, what does your competition look like? How will you stand out from your competitors?

First impressions matter a lot, and this applies to business as well. The average customer’s attention will be captured by the packaging of your product–whether it will hold their attention is the challenge. If it even captures their attention in the first place, that is. This is where product packaging comes into play. The colors, the logo, the fonts, and other visual elements and how they all blend together can determine whether you make a sale or not. Fumbling the design aspect can even lead to backlash or worse: no attention at all! You need an experienced, skilled creative who can conceptualize all of these important factors and come up with the best outcome for you so your product is set up for success and many sales.

If you’re still not sure where to start, contact Design Savvy! We can assist you in all things related to design. A quick skim of our portfolio will give you a glimpse of the years of experience and results we’ve delivered to our clients. We would love to help you with this exciting creative process. Connect with us today!